The two partners settled on a realistic and applied approach to the development of the BMW Zagato Coupé. "Zagato has always provided its customers with ready-to-drive cars which can be sent into action on the road or race track without further ado – and the BMW Zagato Coupé fits the same template," says Dr Andrea Zagato, who represents the third generation of his family to sit at the helm of the company. To this end, the car is registered for road use and meets all the legal requirements worldwide. "It is relatively easy to build a design study which is not intended for use on the road. Not having to meet any stipulations governing crash safety or pedestrian protection opens up a host of new avenues in terms of design," he adds. "The challenge lies in injecting the emotional appeal of a concept car into a road-legal machine. And we think we have succeeded in doing just that with the BMW Zagato Coupé." Indeed, the new creation has already cut a "bella figura" at high speeds during testing on the BMW test track.
Both partners can look back on a rich heritage, sharing as they do a passion for cars that stretches back over 80 years. Added to which, Adrian van Hooydonk, Senior Vice-President BMW Group Design, and Andrea Zagato are long-time appreciators of each other's work; indeed, Zagato took home the prestigious Concorso d'Eleganza Design Award in both 2010 and 2011. However, this collaboration is about more than mutual respect.
Zagato chief designer Norihiko Harada and van Hooydonk have been friends for many years, so when Andrea Zagato proposed a collaboration, it wasn't long before the decision was made to build a car at Zagato that embodies the two companies' passion for cars.
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